Boost Your Business Message To Grow Your Audience (and some more tips 💸)
So, you’ve got a great business message you’re ready to share.
Helpful ideas. Strategies and tips.
It’s all part of a product or service you’re offering to help the masses.
How can you start getting your message seen by even more people?
Maybe you’ve tried posting this stuff on your social channels-
- Facebook,
- Instagram,
- an email subscriber list (if you have one.)
But are you experiencing these annoying issues?
- Your wonderful content maybe gets a couple likes on Facebook (a few more on Instagram.)
…or
- Your LinkedIn posts get some engagement too (but mainly just from already established connections).
…or even
- No response from your emails, are people even opening your emails?
If you’re getting this kind of feedback from your business-related posts, it can feel like your efforts are pointless.
Well, you’re not alone.
Is it futile even trying?
How can you get your business message out for people to see?
You might already be familiar with paid ad campaigns on Facebook, Instagram, Google, LinkedIn, etc.
Maybe you’ve tried running a few yourself (or paying someone else to do it).
What results did you get out of it?
Paying to run ads on these platforms is kinda scary when we aren’t sure how the results will be. Right?
(I know it still is for me sometimes!)
As a starting point, I’ll recommend an easy, cheap, and effective way to:
(I know these words should never go together, but…)
- Get your message out to more of the types of people you want it to
- Get more engagement and people sharing your content
- Grow your audience consistently (as an afterthought).
⭐️ Boost Your Best Posts On Facebook For $1 A Day ⭐️
It’s pretty simple really.
Anyone can afford this.
You’ve probably got some good posts on your Facebook already,
(like the ones with all the Likes and Smileys).
Go back to the top 3 of your best, most engaged-with posts, and click the Boost button.
Choose your targeting options, and tell it to spend only $1 a day.
To learn how to boost a post, check out this link:
Tip- it’s best to boost posts that already have engagement, and are relevant to your business.
Also, try these (I typically do):
Tip #1 –
When boosting a few posts, after a couple days, find the one getting the most engagement.
Stop boosting the other 2, (to keep your cost at $1/day.)
Keep this winner running as long as you want to.
Tip #2 –
For all the people who like, comment, or put smileys on your post-
⭐️ Invite them to follow your page. ⭐️
Tip #3 –
Message your new Page followers, and tell them how happy you are to have them there. 🤩
Ask them to add you as their “Favorite” in Follow Settings. Here’s another link on how to do that- (SCROLL DOWN TO #4)
Sit back and watch your audience AND your engagement grow simultaneously.
(It’ll be like an afterthought).
Here’s an example of how this can work:
A few months ago, I ran a campaign like this for a client.
In 5 days (and $5) later, she had over 100 post engagements. NICE!
Around 20 of these engagers became followers on her Facebook business page (after inviting them).
2 of these followers later enlisted in a course she was offering. SUPER!
Take Into Consideration: Boosting alone is NOT a viable marketing strategy. It’s really just the tip of the iceberg. However, I consider it an effective launchpad for getting more followers and also to test the relevancy of your content.
In Conclusion:
Simply boosting Facebook posts for engagement is an easy and effective way to put your content in front of new people, get on their radar, and initiate connections.
The best clients/customers are the ones you’ve already been working with. They want to continue working with you, as long as you’re fulfilling their needs.
On another level, getting new clients is easier when they already know who you are. They’ve already engaged with you in some form or fashion, and they trust you enough to want to work with you.
And on the level underneath, it’s best to get someone to know you, before you try and offer your services to them. Create great content that people enjoy reading, makes them curious, and so they want to know more.
John Mapel @ Entresol
John loves collaborating with businesses and entrepreneurs to take the fear and frustration out of internet marketing. With his entrepreneurial background, John has the expertise to help clients pinpoint their primary audience and target communications to best reach that audience. He then transforms this strategy into a profitable and easy-to-navigate web solution designed to get results.
When he’s not buried behind his beloved MacBook Air, John can be found traveling with his family, kitesurfing, or most likely grilling.
